Insights
1 min Read
June 11, 2014

Salesforce, Oh the Possibilities: A medium dive

James Porter

Alongside Big Duck’s Vice President Farra Trompeter, James Porter and Jereme Bivins are co-organizers of 501 Tech NYC—the local meetup for members of the Nonprofit Technology Network. In April, the group dove into Salesforce and James shared some highlights with us. 

Every time I go to a nonprofit-focused event or conference, it’s not long before someone mentions how great Salesforce is. They’ll tell you, “Forget Raiser’s Edge and those other dusty products, Salesforce can do it all!” Well, that’s part of the problem; Salesforce CAN do it all and can be pretty intimidating!

Lots of webinars and conference sessions focus on the basics of Salesforce. You’ll learn what it is, how to get it, and that it can give you that elusive 360 view of your donors. But that’s pretty much it. Rarely do you get a slightly deeper dive into some of the more advanced, but still easy-to-use features. Enter: John Mix, Senior Director, Data and System Analytics for the International Rescue Committee. This former colleague of mine is a Salesforce guru and gave 501 Tech NYC (a local meetup for NTEN members and supporters) a “medium dive” on all things Salesforce.

If you want to dive a little deeper (but still not TOO deep) check out the video below.  

Special thanks to Lane Beauchamp and Mo Brady of Broadway Cares/Equity Fights AIDS for donating their awesome video skills and filming the event.

You can also join our 501 Tech NYC group on Facebook—it is open to all.

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