R U ready 2 dive in? | Weekly Round-Up

It might rain all weekend, but the sun will be shining for nonprofits online.

• Could mobile (cell phones/text messaging) be a good communications opportunity for your nonprofit? Get inspired by reading a few great examples from the NTEN blog about how health nonprofits are putting mobile to work.
• Those of us who missed Tuesday’s live chat with Beth Kanter about how/when to invest resources in social networking definitely missed out. Happily, this is the internet, and there’s a full transcript available here from the Chronicle of Philanthropy, as well as a great follow-up conversation on Beth’s Blog.
• Google’s blog calls out some recent examples of groups using YouTube for advocacy and highlights the launch of a new Video Volunteers program, connecting causes to willing volunteers who can help them produce videos.
• Let’s face it: fundraising copy can be pretty boring. Donor Power blog reminds us there’s a big opportunity to be head-and-shoulders above the rest by adding a little spice to your fundraising language.
• You’re so inspired by the Duck Call that you’re ready to start a blog of your organization’s very own. But what will it cost? The Non-Profit Tech Blog has done your homework for you with a detailed post calculating the start-up costs of blogging.

A weekly round-up of interesting reads from the online world of nonprofit communications.