Insights
Brands
March 2, 2018

Podcast: Sarah Durham on Nonprofit Brands

Sarah Durham, CEO of Big Duck, connected with Brady Josephson, VP of Innovation & Optimization at NextAfter earlier this year to talk about the value of smart communications as a key strategy toward advancing nonprofit missions.

Sarah talks about nonprofit branding, the importance of consistency and strong senior leadership support when embarking on a rebrand, and shares insights gleaned from Big Duck’s brandraising benchmark.

You can listen to their conversation via Brady’s blog here, or subscribe to his podcast on iTunes or SoundCloud.

Transcript

Related Content