Events
Brands
icon/workshop Created with Sketch.
Workshop

Brandraising: How to raise money and increase visibility through smart communications

Hosted by New York Society of Association Executives

January 17, 2018 12:00 pm–January 17, 2018 2:00 pm

As you expand the tools you use to communicate online and off and staff’s roles change, how do you ensure you’re all speaking with one voice? Based on Sarah Durham’s book “Brandraising: How to Raise Money and Increase Visibility through Smart Communications” (Jossey-Bass, 2010) this webinar introduces nonprofits to the concepts of Brandraising that can help you improve your fundraising, outreach and relationship-building communications.

Takeaways:

  • Understand how online communications connect to other channels (on air, in print, in person, mobile)
  • Learn how to use positioning and personality to help keep all your work on track
  • Learn how to speak with a unified organizational voice across all channels, in all tools

Wyndham New Yorker Hotel

481 8th Ave, New York, NY 10001

Related Content