Most nonprofits struggle to simplify the complexity of their organizations. So try not to put too much pressure on your elevator pitch to do everything. It can’t.
Stephanie Paul, VP of Marketing and Development at the American Parkinson Disease Association, shares her experiences creating Public Service Announcements (PSAs) for TV and print.
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Why your nonprofit should be communicating the output and outcomes of charitable donations to increase donor retention.
There’s more digital data now than ever before. George Weiner, Founder and Chief Whaler of Whole Whale, shares tips for nonprofits to get a handle on the most valuable metrics.
Why it is important to have a clear vision of and for the future before rebranding.
If your nonprofit’s name is inaccurate, misleading, or outdated, it may be time to change it. Tune in to learn what goes into a name change and how to navigate the process successfully.
Taglines don’t live in isolation. They’re part of something bigger. So maybe it’s time to start thinking bigger about your tagline.
Most new jobs come with a learning curve, but there are resources to equip you for success in your new role.
Suzanne Shaw, Director of Communications at the Union of Concerned Scientists, bridged silos, built in-house capacity, and more through department restructuring. Listen to her story.
Your nonprofit does amazing work with great people, but do your photos capture that? These seven ideas will help you use photography to its fullest.